A Messsage from Pete Dannenfelser: ePharma Summit Co Chair

Peter Dannenfelser, Co-Chair, The 2012 ePharma Summit would like to share this message with our ePharma Summit Blog Readers:

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I want to personally invite you and your team to join me at the ePharma Summit - the digital marketing event of the year - taking place on February 6 – 8 in NYC.

I’m Pete Dannenfelser, the ePharma co-chair and the Director of Pharmaceutical Digital Marketing – North America at Janssen Pharmaceuticals, Inc. This year, I wanted to get involved as the co-chair because, in my opinion, digital in pharma has never been more important. From the patients who benefit from our products to the healthcare professionals who prescribe them, the use of digital communication as an educational, support and marketing tool is omnipresent in their day to day lives, increasing the responsibility on us as an industry to “get it right.”

More than 600 industry players including brand managers, digital marketers and business strategists will establish strategies, standards, and best practices for marketing pharmaceuticals. This year’s comprehensive agenda includes 3-full day symposia, four customizable tracks including one un-conferenced track, tons of case studies that have never been presented before, and unlimited opportunities to network with colleagues and business partners.

This is the event that everyone in the industry must attend. Don't miss this chance to be a part of the year's biggest meeting.

I look forward to welcoming you at the event.

Best regards,
Peter Dannenfelser, Co-Chair
The 2012 ePharma Summit

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As an ePharma Summit Blog Reader, register by this Friday, December 9, to save an additional 10% off the lowest rates of the year by mentioning code XP1706BLOG when you register. We hope you chose to join us! If you have any questions about this year’s event, feel free to email Jennifer Pereira at jpereira@iirusa.com. Or visit the ePharma Summit webpage.