Friday, January 30, 2009
Thursday, January 29, 2009
Google has retorted this saying:
Google does not sell health data. In fact, one of our most steadfast privacy principles is that we don’t sell our users’ personal data, whether it’s stored in Google Health, Gmail, or in any of our products. And from a policy perspective, we oppose the sale of medical information in the health care industry.
Are you concerned over the privacy threats Google poses to medical records? Will they be allowed to sell these documents to advertisers? Where do you stand on this issue?
Wednesday, January 28, 2009
Tuesday, January 27, 2009
Read the full article here.
Monday, January 26, 2009
ArticleDoctor.com foresees a full launch within the next few months which will expand the number of health and fitness articles at their domain which already go all the way through the alphabet, from Acne to Yoga. Members simply sign up and choose to publish articles under any of 53 different categories in an easy to use blogging format.
Friday, January 23, 2009
Thursday, January 22, 2009
Wednesday, January 21, 2009
Other interesting stats provided by the website:
- 1 in 2 American adults use general health-focused Web sites
- 43% research specific conditions on ailment-focused sites
- 5% go to online communities
- 3% go to pharmaceutical companies' branded drug sites.
Tuesday, January 20, 2009
New Study "Physician Online Communities: Physician Social Networking and the New Online Opinion Leaders"
Some interesting findings from the research:
- Physicians currently participating in online physician communities should be of particular interest to pharma – as they write a mean of twenty-four more prescriptions per week than physicians with no interest in online physician communities.
- The majority of physicians report that they expect pharma to monitor professional community sites and view this monitoring as a positive undertaking.
For an excerpt of the findings, click here.
For an excerpt of the findings, read it here.
Source: Pharma Web
Monday, January 19, 2009
Most pharma companies only have experience with online ads and creating static web pages, but that might soon change with the new administration focusing on the development of web portals and communities.
Friday, January 16, 2009
Patient participation is most effective in assessment and monitoring, reducing that load on primary care. Even without financial incentives it should not be too challenging to enlist primary care doctors in support of Health 2.0, transitioning their role from detective to analyst as Health 2.0 tools help them to arrive at appointments with data in hand. User-generated healthcare fits nicely between the extremes of suffering at home and interventional medicine, facilitating the primary care physician’s role as strategic consultant and advisor and advocate for medical intervention.
What do you think? Could Health 2.0 begin to fill some of the gap that will be created by fewer primary care doctors?
Thursday, January 15, 2009
Today in Discovermagazine.com, an article outlines the new FDA guidelines that permit pharmaceutical companies to tell docs about unapproved uses of drugs. Within the guidelines, the pharma companies can hawk their products and claim that they can do whatever the doctor needs. It sounds a bit like the cure-alls from the olden days. Read more about the guidelines at the link listed above and share your thoughts with us!
Wednesday, January 14, 2009
I recently came across this presentation from Len Starnes on Slideshare in which he makes an assessment of the impact of social networking on pharma marketing & sales. One point that sticks out to me was a slide used from John Sharp in which he titles, “Web 2.0 is a culturally disruptive technology”. Web 2.0 steps away from traditional pharma values on privacy and long lead times. When will the rest of the healthcare industry join? Take a look at the presentation below.
Tuesday, January 13, 2009
Here are some of the definitions that came up. What would your definition of Twitter be?
AllergyNotes @giustini Answer: Use Twitter to gather feedback for new ideas and projects. Enjoy your network -- Twitter is more personal than blogging. 7 minutes ago from TweetDeck in reply to giustini
Monday, January 12, 2009
Talk about a gamble, BioMarin Pharmaceutical in in talks to purchase the non-effective lupus drug, Riquent from La Jolla. Even though that Riquent has failed in two large studies, BioMarin seems to think that the drug has legs and that it can perform well within a final stage. It seems that BioMarin is actively searching for a drug to fit its portfolio--but at what cost? We'd like to hear your thoughts here or on our LinkedIn group.
Friday, January 9, 2009
Doctors across the city have seen the benefits already. They've been able to track the flu when it spreads across the city, and is more effective than the Google Flu Tracker. It also allows doctors in poorer neighborhoods a large range of patient information. Currently, 1 in 10 of primary care doctors are on the electronic health system. For more information, please check out the Wall Street Journal Health blog and the New York Times.
Thursday, January 8, 2009
Source: Wall Street Journal Health Blog
Wednesday, January 7, 2009
What do you think about this new policy? How will it affect your relationship with doctors and hospitals? Let us know your thoughts here or on LinkedIn.
Read more on this subject over at NewsInferno.com.
Tuesday, January 6, 2009
The Evolution of Physician Collaboration.
Professional networks will begin to filter the abundant information for the doctors.
Recognition of rapid communication tools as a resource, not a distraction.
Providers will begin to see the benefits of instant communication via micro-blogging and leading to more collaboration.
Early steps in improving Provider/Industry interaction.
A new open and balanced communication system will allow the providers and the industry to be open and share information.
Mobile, Mobile, Mobile.
More apps on smart phones, such as the iPhone, will allow doctors to access instant information that can help them reference instant information, for example, dosage options of medicine for patients
Do you see any other trends coming about in 2009 with doctors and providers? Do you disageree with anything Dr. Bhan
Monday, January 5, 2009
The article also focuses on the potential for algorithms to contribute to the medical field. With more technology, medical professionals could use algorithms to better predict treatments that will be successful for patients. This stimulus package could be the beginning an increased focus on spending IT in the health care field. What do you think? Will this be the beginning of a revolution in health care?